Acne Studios

One of my favourite brands at the moment has to be Acne Studios, due to the designer, Jonny Jahanssons’ great attention to detail and use of incredibly textured materials and bold colours.

As a member of the FWF, Acne Studios has an annual ”Brand Performance Check”, which asses the purchasing decisions as well as the factory conditions tracking the strengths and weaknesses of the company. From this, the company has been founded to, when working with new suppliers, ensure that the Code of Labour Practicesis signed (Figure. 1). This allows the company to become sustainable and aware of the people who are creating their products. I appreciate this because a lot of companies lack to see the ethical importance of fairness in factories and usually only focus on how much it’ll cost them. Furthermore, Acne also goes to the extent of having wage checks within their production locations, further checking that every person is paid correctly. 

As well as the materials used being recyclable, Acne have also worked with dead-stock materials themselves and created a capsule titled “Repurposed”, which featured a “Scandinavian minimalist style tweed and denim”.  This featured a skirt (Figure. 2) , shirt (Figure. 3) and jacket (Figure. 4) made out of a combination of different eye catching materials.

Overall, the brand is sustainably ethical which is important to me. Their pieces motivate me to wear more colour and I am fascinated by every new item I see by them. 

Bibliography:

Talon, K. (2021, Jan). Acne Studios presents the new capsule made with dead-stock fabrics. Dolce & Gabbana. https://www.nssgclub.com/en/fashion/24786/acne-studios-repurposed-capsule

Lakerveld, A. (2023, March). Brand Performance Checks: Acne Studios. Fair Wear. https://api.fairwear.org/wp-content/uploads/2023/03/BPC-Acne-Studios-2022.pdf